Glossary of Fundraising Terms:

Fundraising Team: A group of friends, family, neighbors, co-workers, and whoever else is committed to raising money for our mission!

Kick-Off: An official start to the fundraising season!  A fun site-wide celebration, and a chance to meet some of your fellow fundraisers and receive important information about your Walk.

Internal Kick-Off: A kick-off that comes to you!  A Light The Night Staff person will visit your company office or home to host an internal kick-off for your friends, family, co-workers, and anyone else interested in learning more about LLS and the Light The Night Walk.  A brief presentation will be followed by a question-and-answer session and the opportunity to register.

Wrap Event: A creative event used by fundraisers to generate additional revenue/donations. (Examples: BBQ, Bake Sales, Car Wash, LLS "Relentless" bracelet sales, etc.)

Dress Down Days: A fun wrap event that consists of selling "jeans days" at work.

Letter-writing Campaign: A simple and easy way to raise money.  Draft up a personalized letter and send it to friends, family, neighbors, co-workers, etc. Then watch the donations roll in.

Matching Gifts: Some companies will match their employees donations to a charitable cause.  Contact HR or visit www.matchinggifts.com/lls to find out if your company matches.

Paper Balloon Sales: Paper balloons are Light The Night icons that are sold by businesses to customers at the register. Typically sold for $1 each, these balloons are a good way to generate additional revenue while also publicizing the event.

Top Fundraising Clubs: An exclusive group of fundraisers that have pledged to raise at least $1,000 individually.  Signing up for one of these clubs is a good way to challenge yourself while also gaining access to special Top Fundraising Club prizes.

Bank Night: A chance to turn in your team's money early, pick up team banners, t-shirts, and avoid the registration lines the night of the Walk!

Online Fundraising: Every registered walker will receive their own free, user-friendly customizable webpage where people can make quick online donations using their credit cards.

Active.com: Active.com is our online fundraising carrier. This secure website is easy to use and 100% safe.  Contact your Light The Night Staff person if you have questions setting up your webpage.

Fundraising Goal: A realistic mark to shoot for as you commence your fundraising.  The average walker raises $200.

Light The Night Staff person: Your new best friend dedicated to helping you and your team put the FUN in "fun"draising!  Please call us at 508-810-1342 with any questions.